Digital Overdose
A downloadable project
This project is an integrated campaign to raise awareness on social media addiction & it consists of 3 advertising posters & an integrated campaign.
Each poster showcases a pill to portray the addiction and inside each one is different scene of social media addict who wastes his time on social media over life essentials and precious moments.
The integrated campaign consists of "Dr.social Media application" that works as a digital pill-case and it works from the start as doctor diagnosis and take the person through addiction treatment stages to reach prescribing specific pills daily and each pill has the color of the platform with one hour to spend on that platform, along with daily encouragement quotes and support groups. To promote the application, I've created a mall booth to distribute a pill shaped box that has a poster with the application QR code, In addition to Hashtag used on the posters & booth #Digital_Overdose.
Graphic Designer: Enas Al Awour
If you'd like the chance to connect with a potential intern or hire, please complete the industry connect form and our Centre of Industry Engagement will be in touch with you: https://forms.gle/ADJPu2jz8HFzvDh78
Download
Comments
Log in with itch.io to leave a comment.
Like the concept and idea! Nice designs!
Dr Elke Cumps
Hello Enas,
The topic which you chose is interesting and relatable, however I do think you could have elaborated on how this application will tackle this problem. The execution is eye-catching, but it would have been nice to see other approaches (for example the mall booth could have been shaped as a pill instead of placing the main artwork on everything). Overall, good job and keep it up.